Types of Traffic for CPA Marketing

Types of Traffic for CPA Marketing

Traffic is everything!!!

No matter how much converting offer you pick, it won’t convert unless you send the right targeted traffic to your links.

So when it comes to CPA Marketing, you can opt for both Free or Paid Traffic. But to be honest, the game is much bigger when you go for Paid traffic as it allows you to scale faster.

Anyways, don’t worry. I will mention about both the Free and Paid traffic so that it becomes easy for you to understand the entire process.

Free Traffic Sources

Here’s a simple list of Free Traffic Sources that you go with.

• Organic Traffic via SEO
• Social Media Traffic
• YouTube
• Reddit
• Email
• Forums and Discussion Websites

There can be more sources but I have covered those that can actually convert on CPA offers.

Organic Traffic via SEO

Organic Traffic from search results is the most powerful source of free traffic. In CPA, you can pick some offers and try ranking your website for converting keywords.

For example,

Here’s an offer call Apex Enhance XL free trial offer. It means that to get the product the visitor will have to just pay $7.99 for Shipping & Handling (S&H). And the commission that an affiliate will get is $40.

Quite an attractive offer!!

If you search the product name on Google, you can clearly see that many sites have written a review of it. If you further open these reviews, you will find CPA offer links all over the article.

Hmm, so for SEO traffic you can either go with a single website covering many different offers or you can make simple 3-4 page websites for each CPA offer.

Organic traffic will convert for most of the offers provided you rank for the targeted keywords.

Social Media Traffic

Talking about Free Social Media Traffic, you have many options.

You can post your offer links on Targeted Facebook groups or pages.

You can also tweet your CPA offer links. Or You can use Pinterest to drive some traffic to your landing pages.

There are numerous ways by which you can bring social media traffic to your CPA offers. However, the conversion rates are much lower and also it will a take a huge amount of time to promote your links on various social platforms.

I recommend social media traffic only when there is some extraordinary offer to promote.

YouTube Traffic

Youtube has always been a good source of traffic for Affiliate or CPA Marketing. Many people only use YouTube to promote their CPA offers.

Since it’s Free to upload videos, you can make as many videos related to the offer and link your landing page in the description.

Talking Specifically about CPA offers, a lot of people are promoting Cost Per Install offers via Youtube.

For Example, if you search for clash of clans hack, or FIFA 17 Coin generator or anything related, you will find tons of videos that contain a content locker link in Description.

Those content lockers are nothing but CPA offers. Whenever someone opens those links a content locker opens up asking the user to perform 3-4 tasks to unlock the file. Those tasks are CPA offers and most of the time those are CPI offers where the user has to install some app on his phone.

This is a very old method and is still working for those who know the game of Youtube really well.

Reddit Traffic

Reddit and other submission sites can bring huge traffic to your landing pages. However, if you directly promote the offers on Reddit you may get suspended as such offers and promotions are not treated well on Reddit.

To capitalize Reddit traffic, you will have to play smart by first directing the people to a valuable page and then offering them your CPA offer link.

I will not recommend you to waste a lot of time on Reddit as it is not very scalable and you are never guaranteed results. The conversion rates are poor as well. So, experiment a few times and see if it works or not.

Email Traffic

Email traffic is not essentially free every time. It may cost you money to build a proper targeted list, but once you have a list you can start sending them a series of emails promoting various CPA offers.

Many affiliates simply use bulk email services to send fake and spammy emails promoting various offers. An example is below;

Forums And Q&A Sites

Forums can bring some highly targeted traffic to your landing pages. But you cannot play big with Forums as its hard to scale.

Also sites like Quora, Yahoo Answers are a good source of targeted traffic.

Well, this was about Free traffic. Let me talk about the paid traffic types !!!

Types of Paid Traffic for CPA Marketing

1. Search Ads via PPC
2. Display Ads
3. Social Media
4. Native
5. Solo Ads
6. Pop Traffic
7. Redirect
8. PPV
9. Adult Ads

So, how many sources have you ever tried?

Anyways, let me quickly explain all of these.

PPC – Pay Per Click

Have you seen ads on top of Google Search Results??

Well, those are Search Ads!!

Search ads are the most popular source of traffic for CPA Marketing as these ads are highly targeted and convert the best.

It’s not only Google that provides search ads or PPC ads. Bing and other search engines also have their PPC advertising system.

Some PPC Sources for CPA Marketing are:

• Google Adwords
• Bing Ads

I will recommend you to stick with only Adwords and Bing. The other sources are not scalable and are not as good as Google.

PS: Your number 1 choice should be always Google Search Ads

Display Ads

The banner ads that you see on various websites are called Display ads. They can be as much converting as search ads due to the fact that you can select the websites and pages where you want to display your banner ad.

A lot of CPA networks provide readymade banner images that you can directly promote using various display ad networks.

The best sources for Display Ads are:

• Google Adwords (Google Display Network) – Also includes Youtube Advertising.
• BuySellAds
• Infolinks
• AdClerks

There are 100s of networks where you can buy banner ads or display ads but most of them offer very low-quality traffic and therefore I won’t recommend you to even try those.

Just try to stick with Adwords and BuySellAds.

Paid Social Media Traffic

Social media is one of the best sources for traffic these days. With almost everyone spending at least 1 hour on Facebook (or other social media network), it has become a hot source to target people of every possible category.

Once again there are many Social Media Networks where you can advertise your CPA Offers but only a few of them are good enough to help you make a good profit.

Here’s the Best Social Media Traffic Source for CPA offers,

• Facebook Ads
• Instagram Ads
• Twitter Ads
• Linkedin Ads
• Pinterest Ads
• Reddit Ads

All these social networks get a huge chunk of daily traffic. You can try them all, but if you want me to pick one for you, I will definitely go with Facebook Advertising (with Instagram)

Running CPA offers on Facebook Ads is not easy anymore as it’s not easy to get CPA ads approved by Facebook, however, if you play smart and clean with a proper website or landing page, you can make huge profits.

Native Ads

Native ads can be seen on almost every big news or brand site these days. Almost every ad you see on Native is a CPA offer (try clicking those to see the page you end up on).

So Native has gained a lot of interest among advertisers as they are really cheap compared to other types.

But !!

They are cheap only after you spend around $500-1000 to optimize the ad you run.

In Native advertising, the whole game is of optimization. You cannot simply select all your targeting and think of getting sales. It doesn’t work that way, its a little more complicated.

I myself lost over $1000 on native advertising !!

Anyways, some of the Best Native Ad networks for CPA are;

• Outbrain
• Taboola
• RevContent
• Mgid
• NativeAds

Once again, a huge number of Native Ad networks have emerged in the past but I will recommend you to stick with only the top ones.

Maximum number of Bot clicks comes through native ads and therefore you have to pick your network after a good research.

Solo Ads

I talked about Email Marketing previously in the section of Free Traffic Sources, well, Solo ads are very much similar.

In Solo Ads, you buy traffic from the Email list of other internet marketers.

A lot of people keep on building their email list on various niches just to sell their email traffic via Solo Ad networks or other marketplaces.

The process is really simple, you contact a Solo Ads provider, you send him your email copy along with your landing page link. The Provider will send your email to his list of email subscribers.

However, it will take time for you to find the best SOLO ad providers. Upon a simple google search you will get dozens of sellers who claim to have the best lists in the market.

You can trust them and experiment some offers using their service or you can also buy solo ads from the following sources

• Udimi (Join now and get 5$ Discount)
• Solo Ad Marketplace

Pop Traffic

Pop-ups are annoying, aren’t they??

But what if I say, a lot of people are making huge profits by running their CPA offers on Pop traffic. Yes, it’s true!!

Pop traffic is one of the cheapest types of traffic where you can promote various types of CPA offers. However, to really make money you have to spend a good amount of budget in order to find the winning campaigns.

Pop traffic can be, Pop ups, pop under, tab under, etc.

You can buy pop traffic from the following sources;

• PopAds
• PropellerAds
• PopCash
• Adcash

There are tons of networks that offer pop traffic, don’t  get misguided and stick with only the top networks. (Do more research on top Pop traffic sources as I myself don’t have enough experience to rate the best sources)

Domain Redirect

Domain Redirect traffic is that which comes from Parked or expired domains.

There are thousands of parked domains that a user may open, either by typing directly or by searching for some other site. Also, there are many expired domains that still receive a good amount of traffic. Being an advertiser, you can buy that traffic to promote your CPA offers.

It doesn’t bring good conversions but it is still worth trying.

Moreover, it is one of the cheapest types of traffic. You can literally get tons of clicks at a very low cost.

The 2 sources that you can consider for buying redirect traffic are:

• ZeroPark
• Tonic

PPV

Pay Per View traffic !! It is also called at Spyware or Adware traffic.

PPV traffic sources are those that will charge you for each view your site receives.

Yes, it does sound similar to Pop traffic but it ain’t. In fact, PPV traffic is relatively better compared to Pop traffic.

The user will be shown Popups but only when the user types a targeted keyword or visits a keyword specific page. That is, it is more targeted as compared to regular pop traffic.

The ads are shown to those users who have earlier installed some sort of free computer software.

For Example,

I can purchase PPV traffic for keywords such as iftiSEO, Bluehost Hosting Discount etc, So whenever a user (having an adware/software installed) types this and searches, he/she will be shown a pop-up ad. That ad will be my landing page or offer page or anything that I set.

Some of the best PPV traffi sources are:

• RTXPlatform
• Revenuehits (Self Advertiser)
• Propel Media

And many more.

To be Honest, I haven’t tried PPV offer yet, so I cannot talk much about it.

Adult Traffic

Well, as the name suggests, you can buy Adult traffic from Adult ad networks.

I am mentioning it separately as most of the above-mentioned ad networks don’t allow advertisers to promote adult CPA offers.

There’s a very big CPA market is in Adult industry and you can run Adult offers on various adult websites with the help of Adult ad networks.

Some of Best Adult Ad networks for CPA are;

• ExoClick
• TrafficJunky
• JuicyAds
• Ero-Advertising.

I personally used Juicy ads and made a good money by promoting some adult health products from Adcombo CPA network.

That’s all about Free and Paid Traffic Sources!!!

Next is how to get approved on various networks.